Luxtoday and Moovijob: A partnership that works

Source: Getty Images, Unsplash

In 2024, Luxtoday became the official information partner of Moovijob, Luxembourg's leading platform for job opportunities and career events. This collaboration brought together two major market players, ensuring comprehensive information coverage and high levels of audience engagement.

What is Moovijob

Founded in 2007, Moovijob.com has become the leading career event platform in Luxembourg and the wider region. It is dedicated to bridging the gap between employers and job seekers by organising a variety of effective networking events. As well as providing online job listings, the platform offers unique face-to-face interaction opportunities that foster genuine professional connections. Moovijob’s flagship events include:

Moovijob Day

This annual event is one of the region's most influential career fairs, consistently bringing together dozens of leading companies and thousands of motivated candidates. Moovijob Day covers multiple sectors, providing opportunities in finance, IT, engineering, healthcare and many more.

Moovijob Week

Moovijob Week is a series of specialised career fairs designed for specific sectors. This format enables candidates and employers to maximise their time and effort by connecting with precisely the right audience in a focused environment. Industry-specific workshops, networking sessions and presentations further enhance career development opportunities for attendees during the week.

Unicareers

Unicareers is Luxembourg’s largest job fair targeting students, recent graduates and young professionals. Organised in close collaboration with the University of Luxembourg, this annual event attracts thousands of talented candidates looking to launch or advance their careers.

Luxtoday’s information support

As an information partner, Luxtoday provided extensive, multifaceted promotional support for Moovijob's career-oriented events. This collaboration involved a variety of tools and platforms designed to maximise reach, attract a diverse audience and boost user engagement.

Event cards

To ensure clear and engaging communication about Moovijob’s events, Luxtoday developed specialised event pages containing detailed information. These pages include key event information such as dates, locations, schedules, participating companies, practical details and registration instructions. An example of cards:

Moovijob Week Luxembourg

A dedicated page was created to showcase the full schedule of week-long career events, workshops and seminars across various industries. A detailed breakdown of each day's events was provided to help attendees prepare, register and participate effectively.

Moovijob Day in Metz

Luxtoday extensively promoted the event with a dedicated landing page that clearly communicated details on participating employers, registration guidelines, event activities, directions to the location, and practical tips for candidates. The intuitive layout of these event cards boosted visibility and attendee participation rates significantly.

News coverage

Luxtoday further strengthened the promotion of the event by producing timely and insightful news articles that demonstrated the significance and influence of Moovijob's events on the labour market. This included:

Career fair in Saarbrücken: News provided an overview of the opportunities available at the event and the importance of cross-border employment. It also offered detailed insights for companies and job seekers from Luxembourg and neighbouring regions who were attending.
Unicareers – Luxembourg’s largest job fair: Luxtoday’s news emphasised the unique value that Unicareers offers young professionals, providing essential details such as employer profiles and practical advice for attendees, as well as insights into the current trends shaping the job market.

Social media support

In addition to event pages and news coverage, Luxtoday provided targeted support for Moovijob in the form of customised social media cards. These visually appealing, professionally designed graphics were created to boost engagement with and visibility of Moovijob’s career fairs on Luxtoday’s social media channels.

A prime example of this successful digital initiative is the promotional card created for Moovijob Day Luxembourg, which was showcased on all Luxtoday’s social media (an example — Telegram channel post). The card included concise yet impactful event information and visually striking design elements, as well as a clear call to action, encouraging users to register for and participate in Moovijob’s career events.

By employing such dynamic visual assets, Luxtoday effectively amplified Moovijob’s message, increased audience interaction and significantly boosted the visibility of career opportunities among a diverse, multilingual community.

Multilingual Accessibility

In recognition of Luxembourg’s diverse, multilingual audience, Luxtoday made all promotional content available in four languages: English, French, German and Russian. This comprehensive approach significantly increased its reach, ensuring maximum visibility and engagement across the international community in Luxembourg and neighbouring regions.

Results and achievements

The partnership between Luxtoday and Moovijob produced strong, quantifiable results that emphasised the importance of strategic media collaboration in the employment and career development sector in Luxembourg and the wider region.

Moovijob gained additional traffic and increased visibility for their events.
Luxtoday strengthened its position as a reliable source of information about the job market.
The audience received timely, valuable content about career opportunities in Luxembourg and neighboring regions.

The partnership between Luxtoday and Moovijob is a prime example of successful collaboration between a media platform and a career event organiser. It shows how combining strengths can deliver benefits to both parties and meet audience needs effectively.